Better decisions start with a clearer view of your people
We built Welliba to close the blind spot between what organisations think is happening and what's really happening, using external data, behavioural science and privacy by design.

Our Story
Welliba's founding team spent more than 30 years bringing scientific psychometrics into HR, helping organisations hire, promote and develop people better. Along the way, we saw leaders making major workforce decisions with only a partial view, relying on surveys that capture only what employees choose to say.
We built Welliba to close that blind spot. Our team of psychologists, HR leaders, privacy specialists and technologists combines behavioural science with AI to turn publicly available external data into workforce insight, revealing the signals on sentiment, experience and retention risk that traditional approaches miss, with privacy built in from the start.
Our Mission
Our mission is to give business leaders and HR teams science-grounded insight into how their people and organisations really work, and how that connects to business performance.
Welliba combines behavioural science and AI to interpret publicly available external data, delivering fast, validated insights and concrete recommendations that improve attraction, retention, performance and growth.


Our Vision
To be the leading human capital intelligence platform that combines technology with behavioural science to transform fragmented signals into clear, actionable insights.
We envision a world where leaders no longer rely on assumptions or outdated approaches, but on intelligent, science-backed insight that unlocks the full potential of their people and organisations.
A global team of psychologists, technologists, data specialists and people experts united by one goal - To help organisations understand people better
David Barrett
Chief Executive Officer
Achim Preuss
Chief Information Officer
Lena Justenhoven
Chief Product & Solutions Officer
Mario Martella
Chief Technology Officer
Katarina Coppe
Senior Partner - EMEA
Richard Justenhoven
Chief Measurement Officer
Charles Butler
Group Solicitor
Laura Cardiff
Group Financial Controller
Simon Foley
Chief Sales & Business Operations Officer
Andreas Lohff
Strategic Advisor
Kevin Rutherford
North America Market Leader